Xsolla: "The Future of Monetization Is Moving Toward Models Prioritizing Player Engagement Over Quick Profits"
Loot boxes, battle passes, DLC and ads. Like the gaming industry, monetization models are constantly changing, especially on mobile due to privacy measures. An interview with Chris Meredith, Senior Vice President Business Development - EMEA at Xsolla, about the latest developments, trends and opportunities.
Christopher Meredith is Senior Vice President EMEA at XsollaXsolla / Ivan Weiss
GamesMarkt: What do you think of the current situation regarding restrictions on loot boxes or similar monetization methods in the gaming industry, particularly in Europe?
GamesMarkt: What do you think of the current situation regarding restrictions on loot boxes or similar monetization methods in the gaming industry, particularly in Europe?