EA Sports FC Futures and adidas Organise Youth Training in Berlin
Electronic Arts, together with adidas, hosted a UEFA Festival of Football event as part of EA Sports FC Futures at the UEFA Euro 2024 Fan Zone in Berlin, in front of the Reichstag.
EA Sports FC Futures hosted a UEFA Festival of Football event at the UEFA Euro 2024 Fan Zone in Berlin last week. In partnership with adidas and UEFA, over 50 local boys and girls took part in training sessions to further promote "The World's Game". The sessions, led by official coaches from UEFA and the German Football Association (DFB), were taken from the FC Futures Academy, a free online skills library currently available in six languages, including German, which uses EA Sports FC 24 match footage to improve football skills. The aim is to blur the lines between the physical and digital worlds of football. The training sessions took place at the Home of adidas Football and focused on speed.