UKIE Urges for Political Support and Publishes More Market Data
UK consumers spent £7.6bn on video games in 2024 according to new data published by UKIE today. The British association presented this and other data at the launch of the new Press Start on Growth campaign. The British government must act quickly to capitalise on growth opportunities and create up to 6,000 new jobs in the UK games industry.
UKIE CEO Nick Poole and the Press Start on Growth campaign UKIE
According to the UK industry association UKIE, the aim is to increase the gross value added of the British games industry by £500 million in just five years. However, if the British government does not act quickly, it risks that instead of 6000 new jobs, skilled workers in the games industry will move away and with them innovation potential and IPs.
According to the UK industry association UKIE, the aim is to increase the gross value added of the British games industry by £500 million in just five years. However, if the British government does not act quickly, it risks that instead of 6000 new jobs, skilled workers in the games industry will move away and with them innovation potential and IPs.
