Lana Bokay-Poltavets, Senior Project Manager at War Robots, and Boris Burangulov, Executive Producer at War Robots, write about their experiences and lessons learnt in the key mobile gaming market of China © My.games Business Working with Chinese Teams: Cultural Differences and How They Impact Collaboration China is a gaming market no developer or publisher aiming for success in mobile gaming can afford to ignore. In a series of three guest articles, Lana Bokay-Poltavets and Boris Burangulov from My.games share their insights and lessons learned from marketing games in China. This one is about working By Team Gamesmarkt • 5 min read
Stephan Vogler, one of the co-founders and managing directors at CipSoft / Benedikt Grindel, Managing Director, Ubisoft Blue Byte © CipSoft / Ubisoft Business CipSoft Takes Over the Operation of the Settlers Online From Ubisoft CipSoft will take over the lead operation and further development of the browser game The Settlers Online from Ubisoft Blue Byte. The Settlers Online development team will continue its work in CipSoft's new office in Düsseldorf. The Settlers Online has a new home. CipSoft will to lead development By Marcel Kleffmann • 1 min read
Nintendo © Nintendo Business Nintendo Switch 2 Launches on 5 June 2025 *Update* During the Direct presentation, Nintendo announced the release date for Nintendo Switch 2. The console will be released on 5 June 2025. The console will cost $449.99 in the US and €469.99 in Europe. Nintendo Switch 2 launches on 5 June 2025. The console will cost $449.99 By Marcel Kleffmann • 4 min read
Walid Nakschbandi, Managing Director of the Film- und Medienstiftung NRW © Steffen Kauffmann Business NRW Funds 12 Games Projects With More Than €600,000 The Film- und Medienstiftung NRW is once again funding the local games industry with €612,900. Twelve games projects are receiving funding in this round. The three largest grants were awarded to 6side Studio, Winning Streak Games, and SparklingBit. Twelve games projects from North Rhine-Westphalia will receive a total of By Marcel Kleffmann • 1 min read
Edeka/Eintracht Spandau © Edeka/Eintracht Spandau Esports Edeka's Booster Sponsors Eintracht Spandau Booster, the energy drink from Edeka and Netto Marken-Discount, has become the exclusive partner of the Eintracht Spandau esports club. The cooperation includes activations for the sports entertainment organization such as additional streaming offers, special promotions in selected markets and giveaways. The Edeka Group, Germany's leading food retailer, By Marcel Kleffmann • 1 min read
Gerald Böse (Koelnmesse), Henriette Reker (Mayor of Cologne), Nathanael Liminski (Minister of State of North Rhine-Westphalia), Felix Falk (game), Lars Janssen (game), Ralf Wirsing (game) and Oliver Frese (Koelnmesse) (from left to right) © Koelnmesse / JAKOB STUDNAR Business "Perfect Match": game and Koelnmesse Expand gamescom Contract Since 2009, the partnership between the game industry association and Koelnmesse for the leading gamescom trade fair has proven to be extremely successful. This is another reason why both sides have now renewed the contract once again. The state of North Rhine-Westphalia and the city of Cologne have also pledged By Stephan Steininger • 2 min read
Dieter Schoeller, CEO Headup © Headup Business Dieter Schoeller: "We Don't Chase the Dream of a 'Day One' Hit From a Business Planning Perspective" Almost a year ago, Headup became independent again after its separation from Thunderful. GamesMarkt spoke with CEO Dieter Schoeller about the time as part of the Swedish group and the challenges of indie publishing. GamesMarkt: How do you look back on the time when Headup was part of Thunderful? Dieter By Marcel Kleffmann • 2 min read
Dieter Schoeller, CEO Headup © Headup Business Headup CEO Dieter Schoeller on the Thunderful Demerger and the Business Challenges of Indie Publishing By Marcel Kleffmann • 4 min read
© Games London Business London Ranked Among Top 3 Global Games Hubs At the start of the London Games Festival, the organizers presented a new study conducted by Unscrambled and BOP on behalf of Games London. The study confirms that both the city and the festival have developed extremely well. However, the study's methodology raises some questions, as parts of By Stephan Steininger • 2 min read
Peter Naumann (Monster Hunter Community Manager) / Mariam Hase (Event & Marketing Koordinatorin) © Capcom Business Peter Naumann and Mariam Hase Join Capcom Germany Capcom Germany welcomes two new team members to the Hamburg office: Peter Naumann joined the team 17 March 2025 as the new Monster Hunter Community Manager. Mariam Hase has also joined the team as Event & Marketing Coordinator. Following the successful launch of Monster Hunter Wilds on 28 February 2025, By Marcel Kleffmann • 1 min read
Annika Frutig © Frutig Business New Head of Press Office at E-Sport-Verband Schleswig-Holstein The E-Sport-Verband Schleswig-Holstein (Esports Association of Schleswig-Holstein, EVSH) is repositioning itself in terms of communication. Annika Frutig is the new head of the press and public relations office. At the same time she takes over the communication lead of the State Centre for E-Sports and Digitalisation. One of Annika Frutig& By Marcel Kleffmann • 1 min read
Polaris Convention 2024 © Hamburg Messe und Congress / Rolf Otzipka Business Polaris 2025 Continues to Grow and Expects 50,000 Visitors From 10 to 12 October, this year's Polaris will take place for the third time in Hamburg. The community convention is expanding into an additional hall at the Hamburg Messehallen and expects to significantly exceed last year's attendance of 40,000. The Polaris Community Convention in By Marcel Kleffmann • 2 min read
