Business


How Electronic Arts Plans to Lead the Market With Its Major Brands
Cam Weber President EA Sports, Laura Miele, President EA Entertainment & Technology, Andrew Wilson, CEO Electronic Arts, Byron Beed, Group General Manager Battlefield (from left to right) © Screenshot EA Webcast of Investor Day 2024

How Electronic Arts Plans to Lead the Market With Its Major Brands

At Investor Day, Electronic Arts provided an interesting insight into how the major sees its future. In addition to a lot of news about doubling the audience, the use of AI, a Sims movie or the setting of Battlefield, the information between the lines was particularly exciting: the EA brands
By Stephan Steininger 4 min read
Special Exhibition 'The Portal' Opened in Munich City Hall
Susanne Mitterer (Deputy Head of the Competence Team for Cultural and Creative Industries, Munich), Astrid Kahmke (CEO Ionda/Director The Portal), Anton Biebl (Head of the City of Munich Cultural Office) Silke Schmidt (Head of XR HUB Bayern), Max Permantier (FilmFernsehFonds Bayern; from left to right) © LHM/Michael Schinharl

Special Exhibition 'The Portal' Opened in Munich City Hall

The VR exhibition 'The Portal' will be held in seven currently vacant retail spaces in Munich City Hall until the end of December. 360-degree films and interactive VR apps that have debuted at international festivals will be shown. The interim use is being facilitated and promoted by the
By Stephan Steininger 1 min read
Logitech G Presents New Interchangeable Racing Equipment, New Flagship Periphery
Racing was a big part of the LogiPlay showcase. © Logitech

Logitech G Presents New Interchangeable Racing Equipment, New Flagship Periphery

On its LogiPlay showcase, Logitech G has shown several new gaming mouses and keyboards, a new flagship headset with multiconsole connectivity and several new racing equipment parts that can be interchanged freely. On yesterday’s LogiPlay showcase, periphery maker Logi G has announced several new products. For the first time,
By Pascal Wagner 1 min read