Exmox in Hamburg Gains from Aonic's Mega Fortuna Investment

Aonic is investing $10 million in Mega Fortuna, a company that operates a mobile gaming discovery and loyalty platform. Plans are also in place to collaborate with Hamburg-based Aonic subsidiary Exmox, which doubled its workforce in 2024.

The gaming tech company Exmox had an exceptional year in 2024 and stands to gain further momentum from the addition of Mega Fortuna as a customer. "This investment represents a major step forward for the global reward-based UA platform we are currently building," says Çağlar Eğer, CEO of Exmox. "By combining the innovative capabilities of Ritchi Games with Exmox's expertise in rewarded user acquisition, we set new standards in user acquisition and engagement."

In fact, Aonic's $10 million investment may only be the beginning. The deal also includes an option for Aonic to acquire all outstanding shares in Mega Fortuna, valuing the Turkish company at up to $70 million.

Mega Fortuna, founded by Şeyhmus Ölker and Burak Göncü, currently employs over 30 people and reaches over ten million monthly active users (MAUs) through its discovery and loyalty platform, Ritchi Games.

"This milestone is a testament to the exceptional talent, dedication, and innovation of the entire Mega Fortuna team," reflects Mega Fortuna CEO and co-founder Şeyhmus Ölker.

Paul Schempp, CEO of Aonic, adds: "Mega Fortuna is revolutionizing how players interact with mobile gaming by seamlessly blending discovery and rewards. In just two years, they have built an incredible platform that resonates with millions of players worldwide. This investment not only enhances our portfolio but also perfectly fits into our Aonic group – particularly through significant synergies with Exmox, our leader in performance-based user acquisition."

The Aonic Group comprises 12 companies, including Warren Spector’s studio Otherside, VR specialists nDreams, Megabit Publishing, and the German mobile tech companies Exmox and Gravite. The group also includes the Hamburg-based studio Tiny Roar. In December Aonic secured a 152 Million Euros investment for further growth.

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