7 Digital Labs Raises $4M in Seed Funding

Swiss studio 7 Digital Labs has raised four million USD in seed funding. The funds will be used to complete BloodLoop, a free-to-play hero shooter integrated into the web3 gaming world.

The Swiss game studio 7 Digital Labs, based in Lugano, has raised four million USD in seed funding. Funds and companies including the Avalanche Foundation, Merit Circle and Citizen Capital led the investment round to raise the funds needed to complete the development and launch of the game. The company develops the free-to-play hero shooter BloodLoop, which is integrated into the web3 gaming world. In just two weeks, it has reached more than 350,000 registered users who want to try out the game in the closed beta that will be available in the coming months.

Luca Menale, CEO and Co-founder: "The company aims to create gaming platforms that engage users in a fluid, next-generation gaming experience, allowing them to fully and seamlessly take advantage of all the benefits made available by blockchain technology."

BloodLoop, a 5v5 third-person shooter, aims to be a link between the world of traditional web2 and web3 games."At the end of each game, players extract materials and fragments - NFTs over which they have full control - that form the cornerstone of the game's economy: at the Forge, materials can be combined to create unique, limited edition skins and artifacts that can be used in-game or resold to other players," the company describes. The infrastructure is powered by an Avalanche subnet, a game-specific blockchain within the Avalanche network, which is designed to make exchanges between users instantaneous and secure, eliminate in-game transaction fees and reduce friction for players not familiar with the blockchain world.

Ed Chang, Head of Gaming at Ava Labs, said: "We have been watching and following the development of BloodLoop since the team behind the game took their first steps, and it is amazing to see the progress they have made over the past three years. We are very excited that the team has decided to entrust the game's blockchain infrastructure to Avalanche's network. Bloodloop is a game that has all the ingredients to become one of the best up-and-coming web3 hero shooters on the market. They have our full support, and we are thrilled to be among their investors".

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