Sung-Hun Choi, a manager with gaming experience, is taking over the position of Head of Marketing & PR at Acer.

Sung-Hun Choi takes up the position as Head of Marketing for Germany, Austria and Switzerland at Acer. With a long career in the technology industry, which he started in 2004, Choi brings extensive experience and industry knowledge. Most recently, he worked for Acer as Director Gaming & New Business EMEA. He takes over from Alexandra Böckelmann, who is leaving the company at her own request after more than 20 years. Böckelmann has been leading Acer's marketing and PR activities in the GSA since 2012.

"We are delighted to be able to fill this key position with such a seasoned professional and absolute industry expert," said Robert Perenz, Country Manager DACH at Acer. Choi started his career in brand marketing at LG Electronics in 2004, before joining Asus in 2012 for two years in product marketing. Eleven years ago, he joined Acer as Director Product Marketing Europe.

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Stephan Steininger
Stephan is Editor in Chief