The gamescom family continues to grow: gamescom latam will take place for the first time from 26 to 30 June 2024 in São Paulo, Brazil. For the second regional gamescom spin-off after gamescom asia, game and Koelnmesse are cooperating with the BIG Festival and Omelete Company.

The gamescom brand is staking its claim in South America: as game and Koelnmesse have just announced, a gamescom spin-off is planned in Brazil for the first time in 2024. gamescom latam will take place in São Paulo from 26 to 30 June. It will primarily target the industry in Brazil and South America.

For gamescom latam, game and Koelnmesse have brought two strong partners on board: gamescom latam has evolved from the BIG Festival, which already attracted around 50,000 visitors in 2023. The fourth partner is the Brazilian company Omelete, which also organises CCXP, the world's largest comic convention.

gamescom latam is the second regional offshoot of gamescom and the third overall. Even during the pandemic, gamescom asia was launched in Singapore, which has developed excellently since returning to local events.  And at this year's gamescom, the organisers announced the debut of the gamescom LAN, which will take place in Cologne in March.

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Stephan Steininger
Stephan Steininger is Director of Operations and Editor-in-Chief of GamesMarket. As part of the magazine since its inception in 2001, he knows the GSA games industry by heart.
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