gamescom What is… gamescom? Everything You Need to Know About Areas, Side Events and Show Specials gamescom isn’t just one event. gamescom has many facets. Each one is exciting, but not every one is suited to every target audience. We’ll show you what lies behind the different areas and side events, and how we support your success with gamescom Daily. By Stephan Steininger • 10 min read
(Picture: MediaMarktSaturn) Business MediaMarktSaturn is Opening Third TechVillage During Gamescom in Cologne and Relocating Xperion To mark the start of gamescom in Cologne, MediaMarktSaturn is opening its third Tech Village in Germany. This flagship store is being set up on Hohe Straße in the city centre and will also become the new home of Xperion, which was previously located on Hansaring. By Stephan Steininger • 1 min read
HoYoverse @ gamescom 2026 © HoYoverse gamescom HoYoverse Announces Gamescom 2026 Lineup The global interactive entertainment brand HoYoverse (Cognosphere, miHoYo) has announced its lineup for gamescom 2026. Honkai: Nexus Anima, and Petit Planet will make their gamescom debuts. Additionally, HoYoverse will be present in the business area for the first time. By Marcel Kleffmann • 1 min read
Henna Virkkunen, the European Commission's Executive Vice-President for Tech Sovereignty, Security and Democracy and Commissioner responsible for digital and frontier technologies © Mikko Mäntyniemi gamescom EC Executive Vice-President Henna Virkkunen to Visit Gamescom Henna Virkkunen will be visiting gamescom for the first time this year. As the European Commission's Executive Vice-President for Tech Sovereignty, Security and Democracy, as well as the Commissioner responsible for digital and frontier technologies, she will be taking part in the political opening. By Marcel Kleffmann •
Patricia Sato, Executive Manager at Brazil Games, and Rodrigo Terra, President Abragames gamescom Brazil Games Confirms Dual Presence at Gamescom Brazil Games will return to gamescom in 2026 not with just one, but with two separate presences. In addition to its stand in the business area, Brazilian studios will also be present at the Indie Arena Booth. By Stephan Steininger • 1 min read
gamescom Sega Announces Its gamescom 2026 Line-Up Sega has announced its presence at gamescom 2026, where visitors will be able to play the publisher's biggest upcoming titles. These include Alien: Isolation 2, Crazy Taxi: World Tour, Stranger Than Heaven, Persona 4 Revival and Total War: Warhammer 40,000, among others. By Marcel Kleffmann • 1 min read
gamescom Gamescom Dev Talk Review: When You Wishlist Upon a Star In our round-up of this week’s “Dev Talk” at gamescom dev, we look back at an analysis of what wishlists reveal about a game’s prospects. Gregory Weller from Generation Media presents data from a study on wishlists and offers insights to help put the results into context. By Stephan Steininger • 2 min read
At gamescom you can find various receptions, booth parties and daytime events. Which ones can you visit in 2026? (background: MBB) gamescom gamescom Week 2026: All Day Events Need to fill some gaps in your gamescom schedule, want to make new contacts, or just looking for a cold drink between meetings? Here’s a list of the events, receptions and booth parties taking place during the day at gamescom dev & gamescom. By Team GamesMarket • 1 min read
Anthony Gallegos, Duygu Cakmak and Fleur Marty (from Left zu Right; Pictures by gamescom dev) gamescom Gamescom Dev revealed Anthony Gallegos as Second Keynote Speaker and Announces Award Categories The line-up for gamescom dev is growing ever larger. Following Amir Satvat, a second keynote speaker has been announced: Anthony Gallegos, Creative Director at UnknownWorlds. The gamescom dev awards will also be presented in six categories on 24 August. By Stephan Steininger • 2 min read
(Background: Ricardo Maruri, Unsplash) gamescom Bringing Your Toddler to gamescom: All You Need to Know Working parent or leisure trip with child? Find all about bringing your baby, toddler or kid to gamescom, gamescom dev and gamescom congress, whether you are trade visitor, media, exhibitor or want to check out the entertainment area. By Pascal Wagner • 2 min read
Second Stone and The 9th Dragon are what two games of the four that Headup brings to gamescom 2026 (Headup) gamescom Headup Announces gamescom 2026 Lineup Düren publisher Headup has revealed its full lineup for gamescom 2026. It's four games this year: Second Stone by Skyward Entertainment and The 9th Dragon by FrameOver are public, the others not yet. By Pascal Wagner • 1 min read
(Background: Indie Arena Booth at gamescom 2025; Indie Arena Booth 2025/Rolf Otzipka) gamescom Indie Arena Booth: Full gamescom 2026 Lineup The Indie Arena Booth at gamescom 2026 features 11 delegations, 17 publishers and over 180 developers showing their game in the entertainment area. Find every single one in our list. By Pascal Wagner • 5 min read
