630 Fachbesucher kamen zur GCO Frederik Hammes July 13, 2010 – 1 min read Share this post Messes-Chef Martin Buhl-Wagner bei der Eröffnung der GCO 2010 © None Business Microsoft Is Testing Ad-Supported Game Streaming According to Microsoft, the company has launched a trial of ad-supported game streaming. The feature is available to the Xbox Insider Community for testing with select Xbox games. By Stephan Steininger • 1 min read Yves Guillemot, Co-Founder and Chief Executive Officer © GamesMarkt, Marcel Kleffmann Business The First Quarter of Ubisoft's Transition Year Ubisoft's first quarter was slightly above expectations in a year that is seen as a transition period, with sales down 9% year-on-year. However, Assassin's Creed Black Flag exceeded its annual targets in just 14 days. By Marcel Kleffmann • 2 min read Business The Playground Manifesto: Can Nex Capture the Post-Inflation Family Gaming Market? In his latest Zoran's Update, gaming marketing expert Zoran Roso analyzes Nex Playground's strategy of positioning itself as an affordable family console featuring motion controls in the tradition of the Wii in a market where consoles are increasingly becoming luxury items. By Zoran Roso • 3 min read Naoki Yoshida at the press conference after day one of the Berlin Fan Fest 2026 (GamesMarket, Pascal Wagner) People Yoshi-P on Fostering Engaged Audiences – and Never Retiring At the Berlin press conference, director Naoki "Yoshi-P" Yoshida gave his view on how Final Fantasy fostered its enamoured audience. He also gave his view on retirement: If he ever were to retire from Square, he'd want to remain in the audience as an indie studio founder. By Pascal Wagner • 4 min read People Womenize! Inspiring Stories: Christina Luntz In their weekly interview series Womenize! features inspirational, diverse people who work in the games and tech industry, to share their experiences, give valuable advice and talk about their projects. In cooperation with Womenize! and Madeleine Egger, GamesMarkt is republishing these inspirations. By Madeleine Egger • 3 min read Naoki Hamaguchi (right), director of the Final Fantasy 7 Remake series, was the surprise guest of the Fan Festival key note in Berlin (Square Enix) Products Square Enix Reveals FF XIV & VII Cooperation, Call for IP Collaboration At the Final Fantasy Fan Fest keynote in Berlin, FF XIV producer Naoki Yoshida and FF 7 Director Naoki Hamagutchi presented the collaboration of both teams for the MMO's content. Yoshida also introduced a new minigame aiming for outside franchise implementation. By Pascal Wagner • 2 min read Products Final Fantasy XIV Drops Switch 2 Version on 4 August At the keynote of Final Fantasy Fan Fest in Berlin today, director Naoki Yoshida has revealed the release date for the Switch 2 version of FF XIV. The game will release on 4 August with a free testing month for everyone. Afterwards, it will need a separate subscription. By Pascal Wagner • 1 min read The Saarland x RLP booth has become a tradition at post-pandemic gamescom, here in 2023 (GamesMarket, Pascal Wagner) gamescom RLP And Saarland Show Joint gamescom 2026 Exhibition Booth As in recent year, Rhineland-Palatinate (RLP) and the Saarland have come together for a joint booth at gamescom 2026. Nine main exhibitors and 21 indie studios brought in by gameUp!, Medienförderung RLP, gamesAHEAD and the Saarland Ministry of Economy are exhibiting. By Pascal Wagner • 1 min read Daily GamesMarket Daily – 24. July 26: Brown Leaves GDC, Funding, Caggtus, Bandai Namco x Koei Tecmo, Ubisoft, Xbox A change at the helm of the GDC, growth plans for Caggtus and more supporting events at gamescom – today’s news is dominated by events and new funding figures. By Stephan Steininger • 6 min read
Business Microsoft Is Testing Ad-Supported Game Streaming According to Microsoft, the company has launched a trial of ad-supported game streaming. The feature is available to the Xbox Insider Community for testing with select Xbox games. By Stephan Steininger • 1 min read
Yves Guillemot, Co-Founder and Chief Executive Officer © GamesMarkt, Marcel Kleffmann Business The First Quarter of Ubisoft's Transition Year Ubisoft's first quarter was slightly above expectations in a year that is seen as a transition period, with sales down 9% year-on-year. However, Assassin's Creed Black Flag exceeded its annual targets in just 14 days. By Marcel Kleffmann • 2 min read
Business The Playground Manifesto: Can Nex Capture the Post-Inflation Family Gaming Market? In his latest Zoran's Update, gaming marketing expert Zoran Roso analyzes Nex Playground's strategy of positioning itself as an affordable family console featuring motion controls in the tradition of the Wii in a market where consoles are increasingly becoming luxury items. By Zoran Roso • 3 min read
Naoki Yoshida at the press conference after day one of the Berlin Fan Fest 2026 (GamesMarket, Pascal Wagner) People Yoshi-P on Fostering Engaged Audiences – and Never Retiring At the Berlin press conference, director Naoki "Yoshi-P" Yoshida gave his view on how Final Fantasy fostered its enamoured audience. He also gave his view on retirement: If he ever were to retire from Square, he'd want to remain in the audience as an indie studio founder. By Pascal Wagner • 4 min read
People Womenize! Inspiring Stories: Christina Luntz In their weekly interview series Womenize! features inspirational, diverse people who work in the games and tech industry, to share their experiences, give valuable advice and talk about their projects. In cooperation with Womenize! and Madeleine Egger, GamesMarkt is republishing these inspirations. By Madeleine Egger • 3 min read
Naoki Hamaguchi (right), director of the Final Fantasy 7 Remake series, was the surprise guest of the Fan Festival key note in Berlin (Square Enix) Products Square Enix Reveals FF XIV & VII Cooperation, Call for IP Collaboration At the Final Fantasy Fan Fest keynote in Berlin, FF XIV producer Naoki Yoshida and FF 7 Director Naoki Hamagutchi presented the collaboration of both teams for the MMO's content. Yoshida also introduced a new minigame aiming for outside franchise implementation. By Pascal Wagner • 2 min read
Products Final Fantasy XIV Drops Switch 2 Version on 4 August At the keynote of Final Fantasy Fan Fest in Berlin today, director Naoki Yoshida has revealed the release date for the Switch 2 version of FF XIV. The game will release on 4 August with a free testing month for everyone. Afterwards, it will need a separate subscription. By Pascal Wagner • 1 min read
The Saarland x RLP booth has become a tradition at post-pandemic gamescom, here in 2023 (GamesMarket, Pascal Wagner) gamescom RLP And Saarland Show Joint gamescom 2026 Exhibition Booth As in recent year, Rhineland-Palatinate (RLP) and the Saarland have come together for a joint booth at gamescom 2026. Nine main exhibitors and 21 indie studios brought in by gameUp!, Medienförderung RLP, gamesAHEAD and the Saarland Ministry of Economy are exhibiting. By Pascal Wagner • 1 min read
Daily GamesMarket Daily – 24. July 26: Brown Leaves GDC, Funding, Caggtus, Bandai Namco x Koei Tecmo, Ubisoft, Xbox A change at the helm of the GDC, growth plans for Caggtus and more supporting events at gamescom – today’s news is dominated by events and new funding figures. By Stephan Steininger • 6 min read
