HTC increases Viveport revenue share to attract developers

HTC has announced a permanent increase in revenue share for developers marketing their applications through the Viveport store.

More money for developer studios - this is the promise HTC is making at the start of the GGC in San Francisco to promote apps for its XR digital store, Viveport. Specifically, HTC has announced that it will reduce the platform's cut to ten percent. 90 per cent of revenue will remain with developers and publishers. The new share will be effective from 1 April. HTC also plans to apply the new share retroactively to all apps released since 1 March. The new model will not impact the Viveport Infinity subscription model.

"Developers are at the heart of the XR ecosystem. When they thrive, the entire industry thrives," said Joseph Lin, General Manager of Viveport. "By putting more resources directly into the hands of developers, we are ensuring that Viveport is at the forefront of the XR community's growth."

In the past, HTC has increased the revenue share for app developers, but usually on a temporary basis. The calculation behind this is to make the Viveport marketplace more attractive to studios by increasing the margin, especially as sales and revenue figures in the XR market are nowhere near as high as in the mobile or PC sectors.

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