After Lego comes Swarovski! Microsoft and the Austrian jewellery and accessories manufacturer have apparently teamed up to create a Minecraft collection. Four figures are available. The game features a Crystal Suit.

Microsoft announced the collaboration on the Minecraft website. The four collectible figures are available in Swarovski crystal are: Alex, Steven, The Pig and The Creeper. Swarovski has already listed the figures in its online shop.

However, the collaboration between the two companies works in both ways: in the game, buyers of at least one figure can also use a Crystal Suit, at least if they have Minecraft: Bedrock Edition.

The collaboration between Swarovski and Minecraft is a good example of how there are also suitable points of contact for non-endemic brands in gaming. The mining of ores and gemstones is an integral part of Minecraft gameplay.


Never miss anything from the German, Swiss and Austrian games industry again: subscribe for free to our Daily newsletter and get all news straight to your inbox.

Share this post

Written by

Stephan Steininger
Stephan is Editor in Chief
VaultN Secures $3.5M Investment from Sony Innovation Fund and London Venture Partners
Antonio Avitabile, Managing Director, Sony Ventures – EMEA | Are Mack Growen, General Partner at London Venture Partners | Emrah Kara, CEO and Co-founder of VaultN | Julian Migura, COO and Co-founder of VaultN; SIF, LVP, VaultN

VaultN Secures $3.5M Investment from Sony Innovation Fund and London Venture Partners

By Marcel Kleffmann 1 min read