Brandmania 2026 Sees 1,000 Participants

Events

New Venue for the London Games Festival 2027

The London Games Festival 2027 will take place in mid-April at a larger venue in the heart of the city. It will offer greater accessibility and an expanded professional programme. Significant audience growth was seen among B2B and international attendees in 2026.

By Marcel Kleffmann • 4 min read

Events

Strong Interest from Exhibitors in the Polaris Convention

This year's Polaris Convention is set to take place in Hamburg from 9 to 11 October 2026. With more than 350 exhibitors already confirmed, including Nintendo, Playa Games, NDR/ARD and Congstar, there are only a few spaces left in the exhibition area.

By Marcel Kleffmann • 1 min read

Publishing

BR Universes: ByteRockers' Games Signed Three New Games

At the BR Universes event in Berlin, ByteRockers' Games unveiled new games and publishing partnerships. Demos were held at the historic Zeiss-Großplanetarium, where Neo Berlin 2087 (Elysium Games), Rosaby Roots (Spaceflower), and Lavender Fields (Alchemical Works) were confirmed as new titles.

By Marcel Kleffmann • 2 min read

People

Womenize! Inspiring Stories: Lenja Kaufmann

In their weekly interview series Womenize! features inspirational, diverse people who work in the games and tech industry, to share their experiences, give valuable advice and talk about their projects. In cooperation with Womenize! and Madeleine Egger, GamesMarkt is republishing these inspirations.

By Madeleine Egger • 7 min read

Tabletop

Magic: The Gathering Reveals 2027 Event and Set Roadmap

Wizards of the Coast has revealed the set roadmap for 2027 and beyond with three in-universe and three Universes Beyond set, as well as more details of the Hobbit set and the first MagicCon ever on the Asian continent.

By Pascal Wagner • 4 min read

Tabletop

Pokémon TCG Releases Tentpole Set Mega Evolution – Pitch Black

With the current Pokémon TCG expansion set Mega Evolution - Pitch Black, The Pokémon Company is exploring the dark side of Mega Evolution creatures in 115 new cards.

By Pascal Wagner • 1 min read

Daily

GamesMarket Daily – 17. July 26: Henna Virkkunen, gamescom, LGF, HoYoverse, Brazil Games, Toplitz, Daedalic

Whether it’s high-profile political visitors from Brussels, a trade delegation from South America or a major publisher from Asia – gamescom draws people from all over the world to Cologne. With just over a month to go before the event, confirmations are coming in by the hour.

By Stephan Steininger • 6 min read

Products

Focus on Fallout: Bethesda's Roadmap After the Xbox Reset

Following the Xbox reset, Bethesda Game Studios revealed their plans for the years ahead. In particular, they are developing several new Fallout games. However, they are also bringing their teams closer together.

By Marcel Kleffmann • 2 min read

gamescom

What is… gamescom? Everything You Need to Know About Areas, Side Events and Show Specials

gamescom isn’t just one event. gamescom has many facets. Each one is exciting, but not every one is suited to every target audience. We’ll show you what lies behind the different areas and side events, and how we support your success with gamescom Daily.

By Stephan Steininger • 10 min read