Christoph Hartmann is General Manager of Ubisoft’s Creative House 2

People

Second Stage Hires Liana Murphy as Account Director, US Operations

Berlin marketing intelligence agency Second Stage has hired Liana Murphy, formerly of Vicariously and V Publishing, as Account Director, US Operations.

By Pascal Wagner • 1 min read

People

French Consul General Etienne Sur to Attend gamescom 2026

French Consul General Etienne Sur will attend a reception breakfast at the Business France Pavilion in the gamescom 2026 business area, GamesMarket has learned from the embassy.

By Pascal Wagner • 1 min read

Development

G+ Under the Hood: Unusual Prototyping for Tufuur

In our regular GamesMarket developer series, game studios present pictures of what's going on under the hood of in their game making process. This time, The Umbra Collective leads us through prototyping the world for their upcoming game Tufuur with Play-Doh.

By Pascal Wagner • 3 min read

Daily

GamesMarket Daily - 21 August 2026: gamescom Heat Prevention, Hoofprint Release Date, ZBD & more

GamesMarket Daily is pausing for a week as the team travels to gamescom to produce the official daily magazines on site. Online news publication will procede as usual though! Today, we also share some important heat prevention tips for Cologne with you.

By Pascal Wagner • 5 min read

Products

Release Date Reveal: Why Horses of Hoofprint Bay Wants to Tackle GTA VI

Together with Thogli Studios, we are revealing that upcoming horse game highlight Horses of Hoofprint Bay will release on 4 November. Publisher Alice Ruppert explains why the game wants to go toe to toe with GTA VI.

By Pascal Wagner • 2 min read

gamescom

gamescom to Provide Drinking Fountains and Cooldown Areas for Heat Prevention

In response to an inquiry from GamesMarket, gamescom lays out their heat prevention measures for the fair: Free drinking water along the boulevard, climate-controlled cool-down areas in the halls, and a misting area in the Hall 8 outdoors area are planned.

By Pascal Wagner • 2 min read

Campus

Game Studies Watchlist 2026 #32

The Game Studies Watchlist newsletter, curated by Professor Rudolf Inderst, is published weekly on GamesMarket. This week's edition focuses on Zelda 2, Nintendo vs Magnavox, FROG 2026 and more.

By Pascal Wagner • 4 min read

Business

The Public Gaming Privatization Wave: Why Public Equity Markets Are Losing Their Grip on Video Game Publishing

In his new update industry expert Zoran Roso analyses why the rigid demands of linear quarterly earnings are causing a systematic valuation breakdown against the multi-year, hit-driven development cycles of interactive entertainment.

By Zoran Roso • 5 min read

Business

ZBD Launches Payments Stack Built for Games

ZBD has announced a new platform offering embedded financial infrastructure for money lifecycle in games. This new line of products sees the company expand to support PC and console games.

By Marcel Kleffmann • 2 min read