From 31 January to 1 February, MAG-C will take place at the exhibition grounds in Erfurt. The event will focus on anime, manga, cosplay and gaming. Konami will be attending for the first time with the Yu-Gi-Oh! Trading Card Game.

Konami will be participating in MAG-C for the first time with its Yu-Gi-Oh! trading card game. Alongside this prominent new addition, the organisers are once again planning a diverse programme. Hall 2 will feature an anime cinema, a retro & arcade area, as well as a gaming area showcasing indie games and retro classics. Hall 3 is described as a community hub. In the Artist Area, visitors can meet over 50 artists, while the Cosplay Area covers 600 m². This hall will also house the Manga & Merchandise Area and the TCG Corner, which will host tournaments and challenges. There will also be cosplay championships, quizzes with prizes, panels, K-pop dancing and live music, as well as the Anime Rave on the first evening of the convention. Early bird tickets are available until 30 November 2025.

MAG-C 2026 Opening Hours
  • Saturday, 31 January 2026, 10:00 to 19:00
  • Sunday, 1 February 2026, 10:00 to 18:00

Never miss anything from the German, Swiss and Austrian games industry again: subscribe for free to our Daily newsletter and get all news straight to your inbox.

Share this post

Written by

Marcel Kleffmann
Marcel Kleffmann is Chief of Content of GamesMarket and our B2B and B2C expert for hardware, market data, products and launch numbers with more than two decades of editorial experience. (marcelDOTkleffmannATgamesmarktDOTde)
Frederik Hammes Takes Over Leadership of Game Events From Stephan Reichart
Stephan Reichart, outgoing Managing Director of game events GmbH | Frederik Hammes, Managing Director-designate of game events GmbH | Felix Falk, Managing Director - game - the German Games Industry Association © Reichart, game events | Hammes, game events | Dirk Mathesius

Frederik Hammes Takes Over Leadership of Game Events From Stephan Reichart

By Marcel Kleffmann 2 min read
Three out of Four New Titles From Pullup Fell Short of Expectations
Geoffroy Sardin, Chief Executive Officer of Pullup Entertainment, formerly Focus Entertainment | John Carpenter's Toxic Commando © Sardin/Pullup | Focus/Saber

Three out of Four New Titles From Pullup Fell Short of Expectations

By Marcel Kleffmann 4 min read
Virtual Bundesliga: "We Succeeded in Bringing the Competition Into Relevant Formats"
Borussia Dortmund Wins the VBL Club Championship 2026 © Photo by Oliver Hardt/Bundesliga/Bundesliga Collection via Getty Images

Virtual Bundesliga: "We Succeeded in Bringing the Competition Into Relevant Formats"

By Marcel Kleffmann 7 min read