Marketing: Agenturen bestätigen hohe Bedeutung von Bewegtbild Harald Hesse May 24, 2012 – 2 min read Share this post Marketingmaßnahmen der Agentur im digitalen Bereich © None SJ Xue, Vice President of Growth and Corporate Development at thatgamecompany, will lead the thatgamepublisher initiative Publishing Thatgamecompany Launches Publishing Label Thatgamepublisher thatgamecompany, known for Journey, Flower, flOw and Sky: Children of the Light, has launched a new publishing label: thatgamepublisher wants to support “creative developers who use interactivity to expand what games can make people feel”. By Stephan Steininger • 1 min read Apple Changes Its Business Terms for Apps in the European Union © Apple Business Apple Changes Its Business Terms for Apps in the European Union Following collaboration with the European Commission, Apple announced changes to its business terms for apps and alternative app marketplaces in the European Union. There are now unified business terms for developers that distribute apps in the EU. By Marcel Kleffmann • 2 min read Publishing Pokémon Pokopia Sold Over 5 Million Copies Just in time for the release of the new Expansion Pass, Nintendo has reached a milestone with Pokémon Pokopia. The title has sold over 5 million copies worldwide, both physically and digitally. By Stephan Steininger • 1 min read Matteo Riatti and Dorothee Bär giving away the formal cheque to Dare to Dream GmbH (GamesMarket, Pascal Wagner) gamescom Dorothee Bär Welcomes Dare to Dream to Germany With Funding To celebrate their founding in Germany and to provide an example for other companies who want to come to Germany for the games funding, Games Minister Dorothee Bär has awarded €3.2mil to Canadian-German company Dare to Dream at gamescom. By Pascal Wagner • Gerald Böse, Hendrik Wüst, Henna Virkkunen, Lars Klingbeil, Dorothee Bär, Felix Falk and Lars Janssen (from Left to Right) gamescom Political Guests of Honour Officially Open Gamescom 2026 Even though the first day of the trade show is almost over, for the gamescom organizers, the so-called “political opening” is the highlight of the first day. And this year, the guest list was particularly impressive. By Stephan Steininger • 2 min read Knight to remember: Hosts Ann-Kathrin Kuhls and and Maurice Weber welcomed dedicated cosplayers as well. (Webedia) gamescom FYNG gamescom 2026 Reveals Prospera, Rise of the Spellbaker and Many More Seven world premieres, several release titles, more on the official Witcher 3 Remaster reveal and new games by Kalypso, astragon, Toplitz as well as the reanimation of Coins, Crown & Cabal: Webedia's FYNG at gamescom was filled with wow factor reveals. By Pascal Wagner • 3 min read gamescom Klingbeil has Support But no Tax Breaks to Offers Expectations were high, but in the end, politics sometimes takes time. Although Vice Chancellor Lars Klingbeil emphasizes how important the gaming industry is to the federal government, he is unable to announce the hoped-for breakthrough regarding the tax-based support model. By Stephan Steininger • 1 min read People EGDF Elects New Board and Sets Agenda For Next 2 Years At the traditional general assembly held during gamescom, members of the European Games Developer Federation e.f. (EGDF) elected a new board and set the agenda for the next two years. By Stephan Steininger • 1 min read MediaMarktSaturn Celebrates Pre-Opening of New Tech Village in Cologne In line with the start of gamescom, MediaMarktSaturn is opening its new Tech Village Outlet in Cologne. Invited guests attended the pre-opening event, and tomorrow the newly renovated store in a central location will open its doors. By Stephan Steininger • 2 min read
SJ Xue, Vice President of Growth and Corporate Development at thatgamecompany, will lead the thatgamepublisher initiative Publishing Thatgamecompany Launches Publishing Label Thatgamepublisher thatgamecompany, known for Journey, Flower, flOw and Sky: Children of the Light, has launched a new publishing label: thatgamepublisher wants to support “creative developers who use interactivity to expand what games can make people feel”. By Stephan Steininger • 1 min read
Apple Changes Its Business Terms for Apps in the European Union © Apple Business Apple Changes Its Business Terms for Apps in the European Union Following collaboration with the European Commission, Apple announced changes to its business terms for apps and alternative app marketplaces in the European Union. There are now unified business terms for developers that distribute apps in the EU. By Marcel Kleffmann • 2 min read
Publishing Pokémon Pokopia Sold Over 5 Million Copies Just in time for the release of the new Expansion Pass, Nintendo has reached a milestone with Pokémon Pokopia. The title has sold over 5 million copies worldwide, both physically and digitally. By Stephan Steininger • 1 min read
Matteo Riatti and Dorothee Bär giving away the formal cheque to Dare to Dream GmbH (GamesMarket, Pascal Wagner) gamescom Dorothee Bär Welcomes Dare to Dream to Germany With Funding To celebrate their founding in Germany and to provide an example for other companies who want to come to Germany for the games funding, Games Minister Dorothee Bär has awarded €3.2mil to Canadian-German company Dare to Dream at gamescom. By Pascal Wagner •
Gerald Böse, Hendrik Wüst, Henna Virkkunen, Lars Klingbeil, Dorothee Bär, Felix Falk and Lars Janssen (from Left to Right) gamescom Political Guests of Honour Officially Open Gamescom 2026 Even though the first day of the trade show is almost over, for the gamescom organizers, the so-called “political opening” is the highlight of the first day. And this year, the guest list was particularly impressive. By Stephan Steininger • 2 min read
Knight to remember: Hosts Ann-Kathrin Kuhls and and Maurice Weber welcomed dedicated cosplayers as well. (Webedia) gamescom FYNG gamescom 2026 Reveals Prospera, Rise of the Spellbaker and Many More Seven world premieres, several release titles, more on the official Witcher 3 Remaster reveal and new games by Kalypso, astragon, Toplitz as well as the reanimation of Coins, Crown & Cabal: Webedia's FYNG at gamescom was filled with wow factor reveals. By Pascal Wagner • 3 min read
gamescom Klingbeil has Support But no Tax Breaks to Offers Expectations were high, but in the end, politics sometimes takes time. Although Vice Chancellor Lars Klingbeil emphasizes how important the gaming industry is to the federal government, he is unable to announce the hoped-for breakthrough regarding the tax-based support model. By Stephan Steininger • 1 min read
People EGDF Elects New Board and Sets Agenda For Next 2 Years At the traditional general assembly held during gamescom, members of the European Games Developer Federation e.f. (EGDF) elected a new board and set the agenda for the next two years. By Stephan Steininger • 1 min read
MediaMarktSaturn Celebrates Pre-Opening of New Tech Village in Cologne In line with the start of gamescom, MediaMarktSaturn is opening its new Tech Village Outlet in Cologne. Invited guests attended the pre-opening event, and tomorrow the newly renovated store in a central location will open its doors. By Stephan Steininger • 2 min read
