Newzoo: Games Being Released During the Holiday Season Is Not Just Outdated; It's Counterproductive
Average first 3-month player count per single-player title by release month - PC, PlayStation, Xbox | 37 markets (excluding China and India) | 2021-2024 © Newzoo Game Performance Monitor / Newzoo Global Games Market Report 2025

Newzoo: Games Being Released During the Holiday Season Is Not Just Outdated; It's Counterproductive

In the Global Games Market Report 2025, Newzoo's market researchers examined the release period for AAA titles in recent years. They concluded that releasing games during the holiday season is outdated and counterproductive. Newzoo has published this year's free edition of the Global Games Market Report.
By Marcel Kleffmann 2 min read
Tim Hopmann Joins Marchsreiter Communications
Tim Hopmann (left) has joined Dieter Marchsreiter's Munich agency this September. © Marchsreiter Communications

Tim Hopmann Joins Marchsreiter Communications

Marchsreiter Communications has hired Tim Hopmann as new PR Consultant. The media designer was previously attending PlayStation and Konami as clients at ToLL Relations. Tim Hopmann is joining the Munich-based PR agency Marchsreiter Communications. Hopmann previously worked at ToLL Relations, where he attended clients PlayStation and Konami and was involved
By Pascal Wagner 1 min read
Xsolla Web Shop and Singular Join Forces
Xsolla Web Shop and Singular join forces. © Xsolla

Xsolla Web Shop and Singular Join Forces

Xsolla has announced a Server-to-Server (S2S) integration with Singular, which bridges the gap between mobile marketing and web transactions (D2C) for complete campaign visibility. Xsolla has announced a new Server-to-Server (S2S) integration with Singular, a marketing analytics and attribution platform, which is focused on mobile. This integration brings together mobile
By Marcel Kleffmann 1 min read