Plaion Expands Distribution Deal With Blaze Entertainment
The existing partnership between Plaion and Blaze Entertainment will be expanded. In the future, Plaion will take over the entire EMEA plus ANZ distribution.
Plaion is expanding its distribution partnership with Blaze Entertainment, a leading name in retro gaming, particularly for Evercade. Under the terms of the expanded agreement, Plaion will now exclusively handle the full distribution of Blaze Entertainment's portfolio across a wide range of its own direct territories, including the UK, Ireland, the Netherlands, Belgium, Luxembourg, Sweden, Norway, Finland, Denmark, Iceland, Germany, Switzerland, Austria, France, Spain, Portugal, Italy, Poland, as well as Australia and New Zealand. In addition, Plaion will also be responsible for overseeing distribution in Eastern Europe and export territories, further strengthening Blaze Entertainment's global presence.
"Plaion has proven to be an exceptional partner in driving the success of Blaze Entertainment's portfolio," said Andrew Byatt, CEO at Blaze Entertainment. "Expanding the distribution territories to encompass the full EMEA region, as well as additional key markets like Australia and New Zealand, will allow us to bring our acclaimed retro gaming products to even more fans around the world."
"We're excited to be deepening our partnership with Blaze Entertainment. Their retro gaming products are an important part of our retro console category, and we're eager to help bring these incredible experiences to even more fans globally. This collaboration is a great opportunity to further strengthen our presence in the gaming industry. Together, we're committed to delivering top-tier products to retro gaming enthusiasts everywhere," said VP Plaion Partners, Craig McNicol.
Never miss anything from the German, Swiss and Austrian games industry again: subscribe for free to our Daily newsletter and get all news straight to your inbox.