Successful Start of Gaming Area at Frankfurt Book Fair 2024
– 1 min read
This year's Frankfurt Book Fair included a Video Game Area for the first time, including a consumer experience and a Business Centre. The two parts were organised by Nerdic and Spielfabrique, respectively.
This year's Frankfurt Book Fair attracted around 230,000 visitors by Sunday evening. More than 4,300 exhibitors presented themselves at the fair and offered a varied programme, which was accompanied byabout 3,300 events. New on site: A Games Area, including a Gaming Business Centre and an interactive Video Games Area. Organisers of the two parts were Spielfabrique for the Business Centre and Nerdic, organisers of the NerdiCon in Leipzig, for the Video Games Area.
The Gaming Area was created as a result of the cooperation between the Frankfurt Book Fair and the Bologna Children's Book Fair. Both fairs have expanded their previous film and licensing offerings to include games.
The consumer experience included indie game showcases and a stage programme, while the business part aimed to connect book publishers and the gaming industry closer.
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Pascal Wagner is Chief of Relations of GamesMarket and Senior Editor specialised in indie studios, politics, funding and academic coverage.
