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How GenAI Models Affect Creatives in the Games Industry
What will AI do to games development, especially when it comes to voice acting and localisation? Nexon CEO Junghun Lee's investor remarks give some insight, as does our interview with voice actor and Netflix strike participant Lynne Glaner (Nexon / Glaner, background: Arc Raiders / Embark Studios)
Business

How GenAI Models Affect Creatives in the Games Industry

Certain machine learning models are used in almost all fields of game development, but generative AI has changed localisation work and voice acting especially. How can creatives weather the storm – and are they fighting back?
By Pascal Wagner • 7 min read
SAE Institute Opens New Campus in Leipzig
In the presence of SAE Managing Director Chris Müller (on the right) and Campus Manager Falko P. Eidner, Anja Hähle-Posselt of the City of Leipzig gave the starting signal for the new campus. © Rudolf Wernicke für SAE Institute
Business

SAE Institute Opens New Campus in Leipzig

The SAE Institute held a grand opening event to unveil its new media campus at the Messehof, located in the heart of Leipzig. Around 180 guests from the digital and creative industries were invited to celebrate the opening.
By Marcel Kleffmann • 2 min read
One-Third of German Gamers Create Content for Games
One-third of German gamers create content for games. The translation can be found further down the page. © game – Verband der deutschen Games-Branche
Business

One-Third of German Gamers Create Content for Games

One-third of gamers in Germany have created game content themselves at least once, according to a survey by game. The motivations behind creating user-generated content include expressing creativity, enhancing the gaming experience and developing programming skills.
By Marcel Kleffmann • 2 min read
Anime and Manga Agency Ikai Zero Launches
Ikai Zero Gründer Harshitth Manickaratnam (links) und Jonas Selzer (rechts), aufgenommen in: The Ramen Hamburg © Ikigai Pictures
Business

Anime and Manga Agency Ikai Zero Launches

Jonas Selzer and Harshitth Manickaratnam founded Ikai Zero, a cultural studio combining brand strategy, creative arts and community building, specialising exclusively in anime and manga. Also on board are: Toan Nguyen, founder of Jung von Matt Nerd, and Hendrik Ruhe, CEO of Eintracht Spandau.
By Marcel Kleffmann • 2 min read