Christmas Events in Video Games Popular in Germany
Around 18 million Germans plan to take part in Christmas events in video games this year. Gamers of all ages are enthusiastic about in-game Christmas events, also as a way of socialising. This is the result of a survey by game - The German Games Industry Association.
Gamers in Germany are interested in Christmas events in video games. 38 per cent of gamers in Germany aged 16 and over want to take part in Christmas events in games. This equates to around 18 million people. These are the results of a survey conducted by game - The German Games Industry Association in cooperation with the market research company YouGov. The data is based on an online survey of 2,015 people conducted between 11 and 14 November 2024. The results were weighted and should be representative of the German population aged 16 and over.
Especially gamers aged between 25 and 34 are looking forward to celebrating Christmas in their favourite game: 6 out of 10 intend to participate in in-game holiday events. But the anticipation is also high among gamers aged 55 and over, with 17 per cent planning to take part in such events this year.
"For many players, video games represent an additional form of social festivity at Christmas. Through the in-game seasonal events or simply by playing games with and against one another online, players can celebrate the holiday with friends from around the world. Indeed, about one third of players in Germany (31 per cent) have met with others digitally in games to celebrate Christmas together," game - The German Games Industry Association states.
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