Die Veranstalter der International eSports Conference 2007 haben den Redner der Eröffnungskeynote bekannt gegeben: Doug Scott, Vice President Entertainment & Lifestyle bei Electronic Arts hält einen Vortrag zum Thema "eSports to the Masses".

Mit einer Keynote zum Thema "eSports to the Masses" wird Doug Scott, Vice President Entertainment & Lifestyle bei Electronic Arts, die 4. International eSports Conference eröffnen. Scott verantwortet bei EA das Marketing in den Bereichen Sport, Entertainment, Event und Lifestyle. In seiner Keynote wird Scott erläutern, was die Branche unternehmen muss, um den Massenmarkt und die öffentliche Anerkennung für eSport zu gewinnen. Die International eSports Conference 2007 findet am 30. und 31. Mai im Kölner RheinEnergieStation statt.

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Stephan Steininger
Stephan Steininger is Director of Operations and Editor-in-Chief of GamesMarket. As part of the magazine since its inception in 2001, he knows the GSA games industry by heart.
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