Games Highlights for the Holiday Season Marcel Kleffmann November 05, 2024 – 6 min read Share this post S.T.A.L.K.E.R. 2: Heart of Chornobyl © GSC Game World Campus Game Studies Watchlist 2026 #16 The Game Studies Watchlist newsletter, curated by Prof Dr Rudolf Inderst, is published weekly on GamesMarkt. This week's topics include Horses, the VGHF hiring, and great papers from game studies and game design. By Rudolf Inderst • 3 min read Asha Sharma, Executive Vice President and CEO of Microsoft Gaming, and Matt Booty, Executive Vice President and Chief Content Officer of Microsoft Gaming. © Microsoft Business Strategy Update: Microsoft Gaming Becomes Xbox Almost two months after taking the helm at Xbox, Asha Sharma and Matt Booty have set the course for the future. The company intends to expand into China as well as other markets, and aims to return the business to sustainable growth. Daily Active Users are now the most important metric. By Marcel Kleffmann • 3 min read Dieter Marchrsreiter during the 20th anniversary of Marchsreiter Communications | Picture by: Alexander Scharf for Marchsreiter Communications Business Marchsreiter Communication is Ceasing Operations Company founder and CEO Dieter Marchsreiter announced that Marchsreiter Communications would be ceasing operations. This means that one of Germany's longest-standing Gaming PR agencies has also fallen victim to the ongoing crisis in the games sector. By Stephan Steininger • 3 min read Campus Game Studies Watchlist 2026 #16 The Game Studies Watchlist newsletter, curated by Prof Dr Rudolf Inderst, is published weekly on GamesMarkt. This week's topics include Horses, the VGHF hiring, and great papers from game studies and game design. By Rudolf Inderst • 3 min read Zenless Zone Zero © HoYoverse Products Zenless Zone Zero Makes Its Debut on Steam HoYoverse's urban fantasy action RPG Zenless Zone Zero will also be released on Steam. It is still unclear whether Genshin Impact and Honkai: Star Rail will follow. By Marcel Kleffmann • 1 min read Asha Sharma, Executive Vice President and CEO of Microsoft Gaming, and Matt Booty, Executive Vice President and Chief Content Officer of Microsoft Gaming. © Microsoft Business Strategy Update: Microsoft Gaming Becomes Xbox Almost two months after taking the helm at Xbox, Asha Sharma and Matt Booty have set the course for the future. The company intends to expand into China as well as other markets, and aims to return the business to sustainable growth. Daily Active Users are now the most important metric. By Marcel Kleffmann • 3 min read People In Conversations with... Kevin Fryers In the new ‘Zoran's Update,’ brand and marketing expert Zoran Roso talks to Kevin Fryers about the pillars of modern game publishing, Generative AI in game development, Nostalgia, and brand building. By Zoran Roso • 13 min read Dieter Marchrsreiter during the 20th anniversary of Marchsreiter Communications | Picture by: Alexander Scharf for Marchsreiter Communications Business Marchsreiter Communication is Ceasing Operations Company founder and CEO Dieter Marchsreiter announced that Marchsreiter Communications would be ceasing operations. This means that one of Germany's longest-standing Gaming PR agencies has also fallen victim to the ongoing crisis in the games sector. By Stephan Steininger • 3 min read PandaBee at their caggtus 2026 booth were Beards Go Underground was shown to the public for the first time, from left: Julien Schillinger, Gustav Mehner and Nathan Taylor. (Elisabeth Conrad) People PandaBee Studios: "Mining is One of the Best Mechanics for Games" At yesterday's Second Wind Showcase, PandaBee from Leipzig revealed their mining game Beards Go Underground, a potential deckbuilding smash hit from Germany. We talked to studio co-founder Julien Schillinger about the game idea, making mining feel smooth, and deckbuilding inspirations. By Pascal Wagner • 4 min read
Campus Game Studies Watchlist 2026 #16 The Game Studies Watchlist newsletter, curated by Prof Dr Rudolf Inderst, is published weekly on GamesMarkt. This week's topics include Horses, the VGHF hiring, and great papers from game studies and game design. By Rudolf Inderst • 3 min read
Asha Sharma, Executive Vice President and CEO of Microsoft Gaming, and Matt Booty, Executive Vice President and Chief Content Officer of Microsoft Gaming. © Microsoft Business Strategy Update: Microsoft Gaming Becomes Xbox Almost two months after taking the helm at Xbox, Asha Sharma and Matt Booty have set the course for the future. The company intends to expand into China as well as other markets, and aims to return the business to sustainable growth. Daily Active Users are now the most important metric. By Marcel Kleffmann • 3 min read
Dieter Marchrsreiter during the 20th anniversary of Marchsreiter Communications | Picture by: Alexander Scharf for Marchsreiter Communications Business Marchsreiter Communication is Ceasing Operations Company founder and CEO Dieter Marchsreiter announced that Marchsreiter Communications would be ceasing operations. This means that one of Germany's longest-standing Gaming PR agencies has also fallen victim to the ongoing crisis in the games sector. By Stephan Steininger • 3 min read
Campus Game Studies Watchlist 2026 #16 The Game Studies Watchlist newsletter, curated by Prof Dr Rudolf Inderst, is published weekly on GamesMarkt. This week's topics include Horses, the VGHF hiring, and great papers from game studies and game design. By Rudolf Inderst • 3 min read
Zenless Zone Zero © HoYoverse Products Zenless Zone Zero Makes Its Debut on Steam HoYoverse's urban fantasy action RPG Zenless Zone Zero will also be released on Steam. It is still unclear whether Genshin Impact and Honkai: Star Rail will follow. By Marcel Kleffmann • 1 min read
Asha Sharma, Executive Vice President and CEO of Microsoft Gaming, and Matt Booty, Executive Vice President and Chief Content Officer of Microsoft Gaming. © Microsoft Business Strategy Update: Microsoft Gaming Becomes Xbox Almost two months after taking the helm at Xbox, Asha Sharma and Matt Booty have set the course for the future. The company intends to expand into China as well as other markets, and aims to return the business to sustainable growth. Daily Active Users are now the most important metric. By Marcel Kleffmann • 3 min read
People In Conversations with... Kevin Fryers In the new ‘Zoran's Update,’ brand and marketing expert Zoran Roso talks to Kevin Fryers about the pillars of modern game publishing, Generative AI in game development, Nostalgia, and brand building. By Zoran Roso • 13 min read
Dieter Marchrsreiter during the 20th anniversary of Marchsreiter Communications | Picture by: Alexander Scharf for Marchsreiter Communications Business Marchsreiter Communication is Ceasing Operations Company founder and CEO Dieter Marchsreiter announced that Marchsreiter Communications would be ceasing operations. This means that one of Germany's longest-standing Gaming PR agencies has also fallen victim to the ongoing crisis in the games sector. By Stephan Steininger • 3 min read
PandaBee at their caggtus 2026 booth were Beards Go Underground was shown to the public for the first time, from left: Julien Schillinger, Gustav Mehner and Nathan Taylor. (Elisabeth Conrad) People PandaBee Studios: "Mining is One of the Best Mechanics for Games" At yesterday's Second Wind Showcase, PandaBee from Leipzig revealed their mining game Beards Go Underground, a potential deckbuilding smash hit from Germany. We talked to studio co-founder Julien Schillinger about the game idea, making mining feel smooth, and deckbuilding inspirations. By Pascal Wagner • 4 min read