The Year of Nintendo Switch Marcel Kleffmann March 25, 2025 – 4 min read Share this post Nintendo Switch 2 © Nintendo Business G+ Made in Austria – Austrian Success Showcase – Part 2 In terms of turnover, the Austrian games market has always been somewhat overshadowed by Germany. However, the picture is quite different when it comes to games production and marketing. This article highlights five examples from Austria and is reminiscent of the greats of the past. By Stephan Steininger • 5 min read Kingdom Come Deliverance II (Plaion) Business G+ Made in Austria – Austrian Success Showcase – Part 1 In terms of turnover, the Austrian games market, much like that of Switzerland, has always been somewhat overshadowed by Germany. However, the picture is quite different when it comes to games production and marketing. This article highlights five examples from Austria. By Stephan Steininger • 4 min read Business The "Lottery Ticket" Fallacy: Why Waiting Until Launch to Market is a Growth Death Sentence In the latest Zoran’s Update, the experienced industry manager Zoran Roso warns against starting to market a game too late. In his view, anyone who only begins marketing at the time of launch is essentially buying a lottery ticket. By Zoran Roso • 4 min read Steve Allison © Saber Interactive People Steve Allison Joined Saber Interactive as Chief Business Officer Steve Allison has joined Saber Interactive as Chief Business Officer. In this role, he will lead business development and strategy for the worldwide publisher and developer's portfolio. By Marcel Kleffmann • 1 min read Anthony Gallegos, Duygu Cakmak and Fleur Marty (from Left zu Right; Pictures by gamescom dev) gamescom Gamescom Dev revealed Anthony Gallegos as Second Keynote Speaker and Announces Award Categories The line-up for gamescom dev is growing ever larger. Following Amir Satvat, a second keynote speaker has been announced: Anthony Gallegos, Creative Director at UnknownWorlds. The gamescom dev awards will also be presented in six categories on 24 August. By Stephan Steininger • 2 min read Maik Reichelt, ByteRockers' Games CEO, on stage © Kira Cesnik Publishing BR Universes: ByteRockers' Games Signed Three New Games At the BR Universes event in Berlin, ByteRockers' Games unveiled new games and publishing partnerships. Demos were held at the historic Zeiss-Großplanetarium, where Neo Berlin 2087 (Elysium Games), Rosaby Roots (Spaceflower), and Lavender Fields (Alchemical Works) were confirmed as new titles. By Marcel Kleffmann • 2 min read Jesper Kyd with the Ezio Auditore statue at Ubisoft Paris (Kyd) GamesMarket Plus G+ Game Music Makers: Jesper Kyd From Assassin's Creed to Warhammer, Borderlands to No Law: Legendary composer Jesper Kyd from Denmark is leading us through his work process, his favourite soundtracks and the best ways to involve composers in your game dev workflow. By Pascal Wagner • 3 min read Jon Rissik and Mikkel Weider (From Left; Pictures by everplay) People Jon Rissik is Supposed to Help Everplay Grow Jon Rissik took up a new role at everplay on 1 July. As Chief Growth Officer, he will be responsible for identifying new opportunities for the group and strengthening the capabilities that make Team17, StoryToys and astragon successful. By Stephan Steininger • 1 min read (Background: Ricardo Maruri, Unsplash) gamescom Bringing Your Toddler to gamescom: All You Need to Know Working parent or leisure trip with child? Find all about bringing your baby, toddler or kid to gamescom, gamescom dev and gamescom congress, whether you are trade visitor, media, exhibitor or want to check out the entertainment area. By Pascal Wagner • 2 min read
Business G+ Made in Austria – Austrian Success Showcase – Part 2 In terms of turnover, the Austrian games market has always been somewhat overshadowed by Germany. However, the picture is quite different when it comes to games production and marketing. This article highlights five examples from Austria and is reminiscent of the greats of the past. By Stephan Steininger • 5 min read
Kingdom Come Deliverance II (Plaion) Business G+ Made in Austria – Austrian Success Showcase – Part 1 In terms of turnover, the Austrian games market, much like that of Switzerland, has always been somewhat overshadowed by Germany. However, the picture is quite different when it comes to games production and marketing. This article highlights five examples from Austria. By Stephan Steininger • 4 min read
Business The "Lottery Ticket" Fallacy: Why Waiting Until Launch to Market is a Growth Death Sentence In the latest Zoran’s Update, the experienced industry manager Zoran Roso warns against starting to market a game too late. In his view, anyone who only begins marketing at the time of launch is essentially buying a lottery ticket. By Zoran Roso • 4 min read
Steve Allison © Saber Interactive People Steve Allison Joined Saber Interactive as Chief Business Officer Steve Allison has joined Saber Interactive as Chief Business Officer. In this role, he will lead business development and strategy for the worldwide publisher and developer's portfolio. By Marcel Kleffmann • 1 min read
Anthony Gallegos, Duygu Cakmak and Fleur Marty (from Left zu Right; Pictures by gamescom dev) gamescom Gamescom Dev revealed Anthony Gallegos as Second Keynote Speaker and Announces Award Categories The line-up for gamescom dev is growing ever larger. Following Amir Satvat, a second keynote speaker has been announced: Anthony Gallegos, Creative Director at UnknownWorlds. The gamescom dev awards will also be presented in six categories on 24 August. By Stephan Steininger • 2 min read
Maik Reichelt, ByteRockers' Games CEO, on stage © Kira Cesnik Publishing BR Universes: ByteRockers' Games Signed Three New Games At the BR Universes event in Berlin, ByteRockers' Games unveiled new games and publishing partnerships. Demos were held at the historic Zeiss-Großplanetarium, where Neo Berlin 2087 (Elysium Games), Rosaby Roots (Spaceflower), and Lavender Fields (Alchemical Works) were confirmed as new titles. By Marcel Kleffmann • 2 min read
Jesper Kyd with the Ezio Auditore statue at Ubisoft Paris (Kyd) GamesMarket Plus G+ Game Music Makers: Jesper Kyd From Assassin's Creed to Warhammer, Borderlands to No Law: Legendary composer Jesper Kyd from Denmark is leading us through his work process, his favourite soundtracks and the best ways to involve composers in your game dev workflow. By Pascal Wagner • 3 min read
Jon Rissik and Mikkel Weider (From Left; Pictures by everplay) People Jon Rissik is Supposed to Help Everplay Grow Jon Rissik took up a new role at everplay on 1 July. As Chief Growth Officer, he will be responsible for identifying new opportunities for the group and strengthening the capabilities that make Team17, StoryToys and astragon successful. By Stephan Steininger • 1 min read
(Background: Ricardo Maruri, Unsplash) gamescom Bringing Your Toddler to gamescom: All You Need to Know Working parent or leisure trip with child? Find all about bringing your baby, toddler or kid to gamescom, gamescom dev and gamescom congress, whether you are trade visitor, media, exhibitor or want to check out the entertainment area. By Pascal Wagner • 2 min read
