GamesMarket Daily - 21 August 2026: gamescom Heat Prevention, Hoofprint Release Date, ZBD & more
GamesMarket Daily is pausing for a week as the team travels to gamescom to produce the official daily magazines on site. Online news publication will procede as usual though! Today, we also share some important heat prevention tips for Cologne with you.
It's the last work day before gamescom, dear readers,
and we end it with important information around the fair. First off, we gathered some more tips around keeping cool in the heat waves that can occur during gamescom. Thankfully, this time its supposed to be much cooler than in the last three years in this particular week, but be safe and check them if you will!
Secondly, our GamesMarket Daily newsletter will take a short break next week. The reason being that we will use that time to produce the gamescom daily magazines live on site at the fair. We will of course provide online news as usual and you can also still find us on social media. GamesMarket Daily will return to your inboxes on Monday, 31 August.
And if you see us at gamescom, please say hi! We are never averse to a friendly handshake, a nice conversation or a good news beat you bring us. Have a great fair, and here are the news of the day!
Your Pascal Wagner
gamescom to Provide Drinking Fountains and Cooldown Areas for Heat Prevention
In response to an inquiry from GamesMarket, gamescom lays out their heat prevention measures for the fair: Free drinking water along the boulevard, climate-controlled cool-down areas in the halls, and a misting area in the Hall 8 outdoors area are planned. (Read more...)
by Pascal Wagner
Road to gamescom β Everything You Need For a Successful Business Week in Cologne
From emergency contacts to party guides, tips for traveling in Cologne and information for trade visitors and exhibitors: Learn everything there is to know about being at gamescom on our big service portal.
Release Date Reveal: Why Horses of Hoofprint Bay Wants to Tackle GTA VI
Together with Thogli Studios, we are revealing that upcoming horse game highlight Horses of Hoofprint Bay will release on 4 November. Publisher Alice Ruppert explains why the game wants to go toe to toe with GTA VI. (Read more...)
by Pascal Wagner
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ZBD Launches Payments Stack Built for Games
ZBD has announced a new platform offering embedded financial infrastructure for money lifecycle in games. This new line of products sees the company expand to support PC and console games. (Read more...)
by Marcel Kleffmann
More News of the Day...
The Public Gaming Privatization Wave: Why Public Equity Markets Are Losing Their Grip on Video Game Publishing
In his new update industry expert Zoran Roso analyses why the rigid demands of linear quarterly earnings are causing a systematic valuation breakdown against the multi-year, hit-driven development cycles of interactive entertainment. (Read more...)
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The Game Studies Watchlist newsletter, curated by Professor Rudolf Inderst, is published weekly on GamesMarket. This week's edition focuses on Zelda 2, Nintendo vs Magnavox, FROG 2026 and more. (Read more...)