1SP Agency Continues to Grow and Acquires Fijak
1SP Agency is expanding: The agency group has acquired Fijak, a full-service agency specialising in design, production, logistics and retail activation. The acquisition primarily strengthens 1SP's sales promotion and retail marketing.
This is already the second acquisition this year to strengthen the Retail Marketing division: the Hamburg-based agency group 1SP Agency has taken over Fijak from Mainz. Fijak is a full-service agency specialising in design, production, logistics and retail activation. It complements 1SP's logistics, sales promotion and retail marketing divisions.
Fijak has been in business since 1992 and supports customers in retail, at trade fairs and events along the customer journey. According to 1SP, Fijak's logistics and fulfilment infrastructure in particular offers added value, as the entire process from idea to point of sale is covered from a single source.
"With Fijak, we are taking our retail marketing strategies to a new level by seamlessly integrating reliable logistics and production expertise from the idea to the POS," says Torsten Oppermann, Managing Director of 1SP Agency.
"The collaboration with 1SP Agency enables us to combine our logistical and creative strengths with a broader retail marketing portfolio, thereby realising even more effective retail activations," adds Angelos Senis, Managing Director of Fijak GmbH.
1SP Agency was founded in spring 2023 by MSM-digital founders and managing directors Markus Oeller and Torsten Oppermann as an umbrella brand and has since grown strongly both organically and inorganically. The company employs more than 300 people at various locations in Germany and abroad. At the turn of the year, Swiss company promoPers, a full-service agency for the local retail market, was integrated into the group.