Fachkräfteliga © KielRegion Gunnar Dethlefsen Business G+ Recruiting & Employer Branding: Gaming and Esports in HR To attract new skilled workers and make companies more appealing to applicants, HR departments are turning to gaming and esports, beyond mere gamification. This serves as an effective employer branding strategy, as demonstrated by the following projects and initiatives. By Marcel Kleffmann • 15 min read
Business The 1.0 Illusion – Why Relying on a Post-Early Access Revenue Spike Is a Losing Bet In this week’s “Update”, Zoran Roso on the latest data from GameDiscoverCo, debunking the myth that an Early Access launch just generates additional revenue. The data shows, tha a 1.0 patch notes update rarely triggers a mainstream breakthrough if the upfront momentum isn't already there. By Zoran Roso • 4 min read
Business G+ Rise And Fall: Mass Layoffs in the Games Industry Following a strong upswing in the video games industry during and after the pandemic, the sector has experienced a difficult period marked by mass redundancies and studio closures. But what caused this? By Marcel Kleffmann • 5 min read
Asha Sharma, Executive Vice President and CEO of Microsoft Gaming, and Matt Booty, Executive Vice President and Chief Content Officer of Microsoft Gaming. © Microsoft Business Sharma and Booty: "This Cannot Continue Going Forward" In a letter on their first 100 days as Xbox leadership, Asha Sharma and Matt Booty define declining revenue, overextended studio landscapes without a pipeline of exclusives and an overly complex, slow infrastructure as main challenges within Xbox. By Pascal Wagner • 1 min read
The Legend of Khiimori © Aesir Interactive & Mindscape Business Early Access Horses, Community Building, and Self-Publishing - An Interview With Aesir The Early Access launch of The Legend of Khiimori was a huge success for Aesir Interactive. We spoke to the two managing directors, Andreas Sirch and Wolfgang Emmer, about establishing a long-term community for a game, venturing into publishing and developing realistic horse games. By Marcel Kleffmann • 10 min read
From left to right: Clemens Mayer-Wegelin, Sandro Heuberger, Lars Janssen, Maxi Graeff, Benedikt Grindel © Franziska Krug for game - Verband der deutschen Games-Branche Business Game Members Elect New Board At their general meeting in Berlin today, the members of game - the German Games Industry Association elected a new board of directors as part of their regular rotation. Three of the previous five board members did not stand for re-election due to career changes. By Marcel Kleffmann • 1 min read
Flamehead Games team photo (from left to right and from the top to the bottom): Luca Schmidt (Programming and Game Design), Julian Seidel (VFX and Game Design), Jan-Ivo Lattek (Animation and Character Rigging), Anica Gritzki (Game and Concept Art), Jennifer Seeber (Managing Director, Game Art and Concept Art) and Lucas Thieme (Game Design and Marketing). All six are co-founders of Flamehead Games © Flamehead Games Business Flamehead Games' Fresh Take on the Classic Tower Defense Formula Flamehead Games made a strong impression at the German Computer Game Awards 2026 with Cards & Cannons. We spoke to the young studio about their humble beginnings, the support they received, and their innovative ideas, such as deck-building elements despite this not originally being part of the plan. By Marcel Kleffmann • 7 min read
Business Motek Production Plans GSA Focussed Showcase GamingUp During Gamescom The GamingUp Showcase is set to take place during gamescom. Whilst the focus will be on indie games, selected major titles will also be featured. Many details have yet to be finalised. By Stephan Steininger • 1 min read
Stephan Payer, Stephan Vogler, Ulrich Schlott, and Guido Lübke (from left to right) founded CipSoft 25 years ago and celebrate the anniversary | Picture: CipSoft Business 25 Years of CipSoft: Getting a Bit Better Every Year CipSoft, one of Germany’s longest-standing and most successful studios, which has won numerous awards, is celebrating its 25th anniversary. Co-founder and Managing Director Stephan Vogler explains how the company continues to improve and why it is, and can be, optimistic about the future. By Stephan Steininger • 8 min read
Stop Killing Games Warns EU Commission of Misdirection In an Open Letter to EU Commission officials, Stop Killing Games claims game lobby associations are misdirecting the actual goal of the initiative to influence the upcoming decision on 16 June. By Pascal Wagner • 2 min read
Business Pixelgrüne Call for Public Funding for Computerspielmuseum and Its Relocation to House of Games In an open letter, Pixelgrüne has called for public funding for the Computer Games Museum Berlin. The museum should also become part of the House of Games. The letter with 40 initial signatories is addressed to Federal Minister of State for Culture Wolfram Weimer and the Berlin Senate. By Stephan Steininger • 1 min read
Xbox © Microsoft Business Xbox Is Also Returning to Console Exclusives At the Xbox Games Showcase 2026, Microsoft announced that it would be focusing on exclusive games for Xbox consoles again, in order to strengthen its hardware ecosystem. By Marcel Kleffmann • 1 min read