Strategy Update: Microsoft Gaming Becomes Xbox
Asha Sharma, Executive Vice President and CEO of Microsoft Gaming, and Matt Booty, Executive Vice President and Chief Content Officer of Microsoft Gaming. © Microsoft

Strategy Update: Microsoft Gaming Becomes Xbox

Almost two months after taking the helm at Xbox, Asha Sharma and Matt Booty have set the course for the future. The company intends to expand into China as well as other markets, and aims to return the business to sustainable growth. Daily Active Users are now the most important metric.
By Marcel Kleffmann 3 min read