GDC is Also Evolving in Its Name to Become the GDC Festival of Gaming
When Mark DeLoura was appointed Executive Director of Innovation & Growth in the GDC team, Informa Festival Director Nina Brown spoke of her vision for the GDC to become an inclusive festival of gaming. This also applies to the branding, as can now be seen on the Game Developers Conference website.
23.09.2025 08:21
Screenshot from the short video on the GDC homepage
When you visit the Game Developers Conference (GDC) website, you are greeted by an unusual clip. In it, a UFO sucks away a GDC advertising sign. Underneath, the organizers tease a rebranding of the world's most important conference for game developers under the headline “A New Era is Loading...”. According to the clip, the GDC will be held under the brand name GDC Festival of Gaming starting in 2026.
When you visit the Game Developers Conference (GDC) website, you are greeted by an unusual clip. In it, a UFO sucks away a GDC advertising sign. Underneath, the organizers tease a rebranding of the world's most important conference for game developers under the headline “A New Era is Loading...”. According to the clip, the GDC will be held under the brand name GDC Festival of Gaming starting in 2026.
