London Games Festival 2026 - Games Finance Market & Self-Publishing © Michael Bowles Events New Venue for the London Games Festival 2027 The London Games Festival 2027 will take place in mid-April at a larger venue in the heart of the city. It will offer greater accessibility and an expanded professional programme. Significant audience growth was seen among B2B and international attendees in 2026. By Marcel Kleffmann • 4 min read
Business The Player Trust Gap: Why Consumer Skepticism Is the Real Headwind for AI in Game Development In his latest update, Zoran Roso analyses a survey of core Steam users, which raises the question of whether the biggest hurdle for AI in gaming is not the technology itself, but rather the people who buy the games. By Zoran Roso • 3 min read
Patricia Sato, Executive Manager at Brazil Games, and Rodrigo Terra, President Abragames gamescom Brazil Games Confirms Dual Presence at Gamescom Brazil Games will return to gamescom in 2026 not with just one, but with two separate presences. In addition to its stand in the business area, Brazilian studios will also be present at the Indie Arena Booth. By Stephan Steininger • 1 min read
Daily GamesMarket Daily – 16. July 26: New Gamescom Exhibitors + Events, Bavaria, Marion Plank, GTA VI forecast, Leyline It’s not just gamescom that’s on everyone’s mind; the release of the year is too: Newzoo has now, for the first time, used pre-order figures to date to estimate how GTA VI will perform at launch. Very strongly, of course. There’s also plenty of news from Bavaria and Hamburg. By Stephan Steininger • 6 min read
Publishing Newzoo: GTA VI Grosses $260 Million in Its First Week of Pre-Orders GTA VI is set to be a huge hit. But just how big? Based on their data from the first week of pre-orders, market analysts at Newzoo have ventured a forecast putting the launch week’s sales in the single-digit billion range. By Stephan Steininger • 1 min read
Guildrun © Leyline Creations Products Leyline Creations Announces Strategy Game Guildrun Munich-based Leyline Creations has announced its debut game, Guildrun. The team is collaborating with a dedicated community to take the autobattler genre in a new direction. By Marcel Kleffmann • 2 min read
Dr Fabian Mehring, Minister for Digital Affairs (Picture: Anne Hufnagl) Almost 900K in Funding For 16 Games From Bavaria A total of 871,000 euros in funding was approved at the latest funding allocation meeting of the FFF Bayern. Digital Minister Mehring attributes the positive development in the region to the consistent regional development policy, which also includes support for the games industry. By Stephan Steininger • 2 min read
gamescom Sega Announces Its gamescom 2026 Line-Up Sega has announced its presence at gamescom 2026, where visitors will be able to play the publisher's biggest upcoming titles. These include Alien: Isolation 2, Crazy Taxi: World Tour, Stranger Than Heaven, Persona 4 Revival and Total War: Warhammer 40,000, among others. By Marcel Kleffmann • 1 min read
gamescom Gamescom Dev Talk Review: When You Wishlist Upon a Star In our round-up of this week’s “Dev Talk” at gamescom dev, we look back at an analysis of what wishlists reveal about a game’s prospects. Gregory Weller from Generation Media presents data from a study on wishlists and offers insights to help put the results into context. By Stephan Steininger • 2 min read
Marion Plank is professor for Game Art at IU (Plank/IU) Campus G+ Researcher Spotlight: Marion Plank In our ongoing series about games researchers, we portrait the people wo bring game studies forward and define how game making is taught and learned at universities. Today in the spotlight is Marion Plank of IU International University, professor for Game Art. By Pascal Wagner • 3 min read
At gamescom you can find various receptions, booth parties and daytime events. Which ones can you visit in 2026? (background: MBB) gamescom gamescom Week 2026: All Daytime Events Need to fill some gaps in your gamescom schedule, want to make new contacts, or just looking for a cold drink between meetings? Here’s a list of the events, receptions and booth parties taking place during the day at gamescom dev & gamescom. By Team GamesMarket • 2 min read
E-Sport UBT is Organising Its First FrankenLAN Event Another regional gaming event is set to make its debut in October with the first FrankenLAN. Support is being provided by the LFG, amongst others, and sponsors such as Sparkasse Bayreuth and Meer Mate. By Stephan Steininger • 1 min read
